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Kennett Kwok Interviewed by Petra Mayer

Here's an interview I did with Petra Mayer on Facebook Marketing. Enjoy! For more talks like this, visit For more talks like this, visit "For personal page, it's merely for your friends and for you and what you do in your life. But [...]


Have you heard of Facebook's new Audience Insights? It's a really powerful tool for getting a demographic snapshot of your fans, or even your competitor's. And you can use this data to help you dial in your messaging as well as your advertisements. If you [...]


I was presenting at the Vancouver Business Network the other day and I had a couple of people come up to me and ask me how I find my ideal customers on Facebook. So I decided I would create a little how-to video to show [...]

I get this question all the time. A lot of my clients ask me, "what should I post on my Facebook Business Page?". It's a great question, because guess what? There are so many businesses out there that are starting to use social media, and [...]

Typically, about 16%-20% of your Facebook Page's fans will see your posts. This is the case even if you post things you think your audience will like, comment on, or share with their friends. There's simply not enough room for Facebook to display everyone's posts [...]

If you're a business owner, and you've hired a Facebook Marketer to help you run advertisements, then you'll want to grant them access to your Facebook Ads Account. There are 3 benefits to this: 1. You get to see what they're doing, and how well [...]

To add an admin to your Facebook Page, you have to be a manager-level admin. To add an admin: 1. Click Edit Page at the top of your Page. 2. Select Manage Admin Roles. 3. If the new admin is your Facebook friend, begin typing [...]

A great place to start advertising is with a Business Page on Facebook. Here are 5 reasons why you should have a Facebook Business Page: 1. To start your page is free. 2. Your marketing will be on a platform with over 1.11 billion users. [...]

Blue Line Sports Facebook Page

I bet social media has crossed your mind before, or maybe your trying it, but you're not seeing the results you want. You may have spent a few hours using it for your business before, but you feel like you're wasting your time. I want [...]